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R-Fit

RFit

Client: Riverdale Country School

Services: Branding/Graphics, Design Strategy

Schools have a unique opportunity to address our national health crisis. Working closely with a group of innovative educators, Atelier Cho Thompson developed design strategy and a visual language to launch this project. By building a curriculum that harnesses the latest technology, we can teach students how to be healthy and live well, lessons that will endure for a lifetime. RFit is a fully-integrated wellness program to improve lifelong health in students through metrics overall health, including movement, hydration, and sleep. Project goals are to improve student health, teach lifelong fitness, and collect data to shape the future of health education.